Wordless Wednesday

Photo by Daniel Tepáyotl (posted on our Facebook wall)

Product Profile: Devinci Cycles

Savvy cyclists have been grooving on this Canadian company’s handmade offerings since 1987. Forging its reputation by designing and handcrafting extraordinary bikes that deliver extraordinary performance, Devinci stands for excellence, vision and an unwavering devotion to the art of the bicycle and the thrill of the ride. Devinci road bikes and mountain bikes are products of constant innovation. They’re rigorously tested beyond industry standards, and actually warrantied for the life of the original owner. That’s passion. That’s Devinci.

Check out this tour of the Devinci factory in Canada to see what Devinci’s dedicated staff of bike pros, skilled engineers, and visionary designers are all about, and the work that they put into every bike:

Devinci Road Bikes

The Devinci Leo SL R road bike is race-ready, rider-friendly and priced to put high performance within your reach. A full-carbon frame and carbon fork strike a perfect balance between compliance and rigidity, and Devinci’s exclusive High Performance Geometry design puts you in the optimal position for comfort, ergonomics and aerodynamics.

The Devinci Leo SL R delivers excellent power transfer, precision control and responsive handling for a truly amazing ride, whether you’re fond of Gran Fondos or determined to dominate county line sprints.

Devinci Mountain Bikes

From the fast and lightweight Dexter high-performance XC bike, to the Dixon all mountain rig with 145mm of super-compliant travel, to the Wilson downhill bike with its motocross-inspired shape, each bike in the Devinci lineup of full-suspension mountain bikes features innovative Split Pivot design for optimum traction, efficiency and reliability. Equipped to rip, Devinci mountain bikes are ready to rock your rooty, rocky, rut-filled world.

Here’s Dave Weagle, designer of the Split Pivot suspension design, giving an overview of what makes this suspension design work so well:

You can see Devinci bikes in action on the World Cup Downhill MTB circuit under the Devinci Global Racing team. Currently Steve Smith, riding his Devinci Wilson downhill bike, is in 4th place in the World Cup Overall standings with one race remaining in the 2011 UCI World Cup.

Shop our selection of Devinci bikes here.

Wordless Wednesday

Ride Like a Pro Sweepstakes Winners

Last month during the Tour de France, we celebrated the nine teams riding bikes equipped with SRAM Red components with our Performance Bicycle Ride Like A Pro Sweepstakes. After sharing their favorite Tour de France moment, past or present, in 140 characters or less, 3 lucky winners were chosen to win a complete SRAM Red, Force or Rival component group!

Here are the three lucky winners (and their favorite Tour moments, all Lance-related) who will be riding SRAM like the pro riders from AG2R La Mondiale, Team Katusha, Liquigas-Cannondale, Pro Team Astana, Team Saxo Bank Sungard, Team Garmin-Cervelo, Team Radioshack, Saur Sojasun and Vacansoleil-DCM Pro Cycling Team.

Steven Austin – SRAM Red Limited Tour Edition component group

Every time I ride with my buddies & we begin the hill climbs…I stare at them & “beat them down” with my eyes as Lance did a few years ago.

A very happy Steve Austin

Troy Long – SRAM Force component group

2003 TDF Lance Armstrong climb of Luz Ardiden…crash 1.5 times then win the stage. Plus the helmet pass off at the bottom of last climb!

Michael Lauziere – SRAM Rival component group

Armstrong says it was one of his weakest races but 03 Stage 9 Lance was forced off road and showed the world how amazing of a rider he is.

Since we got so many great entries, we thought we’d share more of our favorites (with a few links thrown in to illustrate the stories) :

This years crash involving a car and a rider going through the barbed wire fence. That had to hurt. Hats off to him for finishing the stage.

the crazy mountain stages.

My favorite moment was just a couple years ago when a big Texan came back from retirement and rode to an incredible Podium finish! Go Lance!

1995 TdF: Team Motorola “wins” a stage together to honor fallen team member Fabio Casartelli who died the day before in a crash.

Thomas Voeckler showing tremendous heart chasing down attack after attack on days where he was “supposed” to relinquish his jersey.

Watching the favorites battle each other up the Plateau de Beille in stage 14. And hoping there is more battles like this in the Alps!

The Look. Nuff said.

watching these teams just grind it out. these guys are machines watching them makes me want to train harder!

Lance Armstrong cutting through the cornfield after Joseba Beloki crashed. It showed exactly why he is a true champion.

Just started biking so all of it so far.

Seeing Hoogerland finish stage 9 and receive his King of the Mountain jersey after that horrific crash. What an inspiration!

Watching Tyler Farrar get his first Stage win on the 4th especially after losing his friend. What a great guy and an inspiration

Thor Hushovd taking off his shoe during a race so the mechanics in the team car could fix his cleat and then putting the shoe back at 38mph

Favorite Tour de France moment would have to have been Thor Hushovd defending his jersey like the giant that he is.

7/24/04-Stage 19: TT @ Besancon. @ the finish 100s of Germans booing Lance. 100s of Americans cheering. Lance wins. Crowd erupts: USA USA

My moment would have to be watching Lance Armstrong win for the first time after beating cancer. I was only 10 or so & it was mind-blowing.

Eddy Merckx soldiering on after having been attacked by a spectator

Watching Greg LeMond overcome a 50-second deficit on the final day of the 1989 Tour to beat Laurent Fignon by eight seconds.

My favorite part of the tour was just watching the progression of Lance Armstrong as he overcame hardships and became the best!

2007 when Marcus Burghardt hit the yellow lab (both were okay) and how all of the cyclists after that only asked if the dog was okay!

Levi Leipheimer winning the ITT in the 2007 Tour de France. Spectacular.

Greg LeMond getting Bernard Hinault back by beating him a year after team orders stopped him from winning

It was a pleasure to see the true workhorse George Hincapie win a TDF stage a couple of years ago, after working his heart out for others!

Stage 16 1995 Armstrong raised both index fingers upward acknowledging Casartelli as team finished together to acknowledge teammates death

High school (early 80’s): I was inspired to ride by “The Badger” Bernard Hinault. Seeing him climb TT & sprint – he is one of the greats!

Eddy Merckx winning all four jerseys in his first tour in 1969


Thanks to everyone who entered our Ride Like a Pro sweepstakes, and congratulations to our winners! You can find all of our past contest winners here.

Wordless Wednesday

Product Profile – Diadora Shoes & Cadel Evans

In honor of the Tour de France victory of Cadel Evans, we’re making it a little easier to ride like Cadel, or at least wear his Diadora shoes! Our Diadora shoes are on sale right now, including the Proracer 3 road shoes worn to victory in the 2011 Tour de France.  We’ve had a chance to check out the Proracer 3 here in the office, and it’s definitely got Italian style to go along with it’s pro-level features (which include an extra-thin, yet highly rigid carbon sole, durable D-Skin microfiber upper, and Multifit Adjust closure system with Micro CL buckle and Quick Adjustment strap, to find your perfect fit).

One of the most respected brands in cycling, Diadora has been worn to victory in the Giro d’Italia, the Vuelta, the Olympics, the World Hour Record, and, of course most recently, in the 2011 Tour de France. Diadora makes a full array of road and mountain cycling shoes that employ innovative technology to offer unmatched, pro-level power transfer, superior ventilation and the ultimate in ergonomic comfort.

But since we’re talking about Cadel, we thought we’d share the best pictures of Cadel that we took during our Performance Tour du Jour trip to France. Above, Cadel is powering the chase group up the Col du Galibier on Stage 18, to narrow the gap on Andy Schleck.

Cadel sprinting to the finish on top of the famous climb of Alpe d’Huez in Stage 19, with Andy Schleck in the background.

Here’s Cadel in a moment of calm after Stage 19, bundling up for the ride to the team bus.

Cadel rocketing off at the start of his time trial in Grenoble, in Stage 20.

And powering home to take the yellow jersey from Andy Schleck with a dominating performance, easily making up his 57 second time deficit from the start of the day.

Here’s Cadel in the peloton during the final stage in Paris, riding down the Rue de Rivoli in his new yellow jersey.

Photograph by Bettini Photo

So if you’re ready to ride like Cadel, check out our Diadora shoes on sale today!

Wordless Wednesday


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