The 2012 Tour de France features 22 teams and 198 riders in cycling’s biggest race. The pros will battle it out over 2,173 miles of steep mountain passes, quaint country villages and hectic sprint finishes. Only a lucky few will get the chance to win a coveted stage of this year’s race. It’s a life-changing experience for the pros – from that point on, they can say that they won a stage of cycling’s most famous race.
So we thought it’s time to share the acclaim. You probably won’t be lining up to contest the prologue in Liege, Belgium or the next 20 stages across France – but you could be selected as a Performance Bike Stage Winner! We’re going to randomly select one lucky participant as our Stage Winner after every stage of the Tour. Each winner will be highlighted with his or her photo on the Performance Bike Facebook page after the Grand Depart in Liege on Saturday, June 30 all the way to the triumphant finish on the Champs-Elysees on July 22. Our Stage Winner will receive the never ending fame that comes with being a Performance Bike Stage Winner – plus a $30 Performance Gift Card to commemorate our 30th Anniversary!
How do you become our next Stage Winner? Just head out for a ride and have someone take a picture of you riding your bike. Show us your climbing prowess, your suffer face, your victory salute or your sprint finish. Or just a shot of you cruising down the bike path with your kids or hitting the local mountain bike trails – we’re not as demanding as the pros and we don’t have to comply with UCI rules!
Tweet your photo to @performance_inc with the #stagewinner hashtag or post it to our Stage Winner page on Facebook to enter. We’ll pick a new winner every day of the Tour (even on rest days, just because it sounds like fun to “win” the rest day). You can only win one stage in our contest, but share as many photos as you like. We’ll be posting our pics too – we hope you’ll join us in our race to become a #stagewinner at the same time as the pros race in France!