Product Profile – Diadora Shoes & Cadel Evans

In honor of the Tour de France victory of Cadel Evans, we’re making it a little easier to ride like Cadel, or at least wear his Diadora shoes! Our Diadora shoes are on sale right now, including the Proracer 3 road shoes worn to victory in the 2011 Tour de France.  We’ve had a chance to check out the Proracer 3 here in the office, and it’s definitely got Italian style to go along with it’s pro-level features (which include an extra-thin, yet highly rigid carbon sole, durable D-Skin microfiber upper, and Multifit Adjust closure system with Micro CL buckle and Quick Adjustment strap, to find your perfect fit).

One of the most respected brands in cycling, Diadora has been worn to victory in the Giro d’Italia, the Vuelta, the Olympics, the World Hour Record, and, of course most recently, in the 2011 Tour de France. Diadora makes a full array of road and mountain cycling shoes that employ innovative technology to offer unmatched, pro-level power transfer, superior ventilation and the ultimate in ergonomic comfort.

But since we’re talking about Cadel, we thought we’d share the best pictures of Cadel that we took during our Performance Tour du Jour trip to France. Above, Cadel is powering the chase group up the Col du Galibier on Stage 18, to narrow the gap on Andy Schleck.

Cadel sprinting to the finish on top of the famous climb of Alpe d’Huez in Stage 19, with Andy Schleck in the background.

Here’s Cadel in a moment of calm after Stage 19, bundling up for the ride to the team bus.

Cadel rocketing off at the start of his time trial in Grenoble, in Stage 20.

And powering home to take the yellow jersey from Andy Schleck with a dominating performance, easily making up his 57 second time deficit from the start of the day.

Here’s Cadel in the peloton during the final stage in Paris, riding down the Rue de Rivoli in his new yellow jersey.

Photograph by Bettini Photo

So if you’re ready to ride like Cadel, check out our Diadora shoes on sale today!

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